Kitzbühel.
More than a race.

Kitzbühel, Reith, Aurach and Jochberg become the epicentre of alpine sport during Hahnenkamm Week. Beneath the Hahnenkamm and Kitzbüheler Horn, the region transforms into a unique mix of raw World Cup racing, international media, Tyrolean tradition, luxury and nightlife. The Streif delivers the drama — Kitzbühel delivers everything around it.

Beyond the finish line, the Hahnenkamm has its own legendary social stages. The Stanglwirt and its iconic Weißwurstparty have become part of race-week culture, bringing together ski legends, international personalities, entertainment and business in a setting that combines Tyrolean hospitality with global attention. Long-time friend of the house Arnold Schwarzenegger returns time and again and has repeatedly helped open the legendary event.

After the racing, speed gives way to style. The Daniel Marshall Cigar Lounge events at the Kitzbühel Country Club add another exclusive dimension to Hahnenkamm weekend — an intimate meeting point for personalities from sport, culture and society. Schwarzenegger has also been a recurring guest of the club and its cigar-lounge events.